How to Learn SEO Step by Step in 2025 – A Beginner’s Guide

Whenever you try to learn something, the first questions that comes to your mind is “how to learn that skill step by step?” Same goes to anyone’s mind who is trying to learn SEO. Isn’t it?

Well, the answer is it depends on what is your goal. You may ask why. But my answer is going to be same, it depends on your goal.

But before I explain how to learn SEO step by step, let me brief you about what SEO is?

What is Search Engine Optimisation?

Search Engine Optimization is science of making your website visible to search engines to find the relevant pages on your website. It is done through different activities. These activities are of different types viz. Keyword research, using those keywords at the strategic positions, optimization of the meta titles and description for the users, designing, writing the content for the users, and link- building.

When you do these steps right, you showcase your content to the search engines. And search engines find your content, check it and show it to the relevant users.

Why to Learn SEO step by step in 2025?

As a SEO consultant, and SEO trainer I keep on getting this question over and over. And rightly so. Because if someone is trying to make his/her career in SEO, he/she first wants to see how much they can earn in SEO.

I have compiled few frequently asked questions and come up with some common answers why one should learn SEO step by step in 2025. These reasons are:

1. You want to make you career in SEO because you are a marketing fresher
2. You are a tech professional, and you want to switch your career in SEO
3. You are an entrepreneur and do not have the budget to invest in Performance marketing ads
4. You are someone who wants to learn different skills
5. You are a marketing manager and do not have any idea about SEO
6. You are a SEO executive, who wants to upskill

Now, if you are a fresher or when you want to switch your career to SEO, you want to have a look at the money SEOs get.

As per LinkedIn and Naukri.com, there a more than 10,000 jobs SEO jobs open only in India as of now. And you know more jobs opportunities are going to be available in the coming month.

Now have a look at the images given below:

These jobs are only at these two platforms. There are different other platforms such as Indeed, and others that we are not considering in this. So, let us say approximately there 30,000 opportunities are there to grab.

Additionally, there are freelance opportunities as well that can get you extra money. So, it is safe to say that there is ample of scope in SEO as a career.

Where to Learn Search Engine Optimization from Scratch?

Remember when you used to practice the concepts a lot on your notebooks. Do not you think that was beneficial. Ever thought why?

Because everything gets imprinted in your mind when you write something on your notebook. The same science implies here as well. But I am not saying that you must watch YouTube tutorials and make notes of them.

Alright, first let me give you few better options to learn search engine optimization from scratch.

Now that I have given you few options to learn SEO. Which one out of them is best to learn Search Engine Optimization from scratch.

According to me hiring a trainer is the best option out of these, because:

1. You get to clear your slightest doubts
2. You download the experience of the trainer
3. You learn all the latest strategies
4. You learn different SEO case studies
5. You learn all the tools in detail
6. You learn all the best practices
7. It is a cheat code of learning SEO from scratch
8. You can learn SEO the fastest way
9. You learn practical SEO through this method

I do not think I need to explain it any further. It is self-explanatory now why learning from a mentor is helpful in your SEO Journey.

How to Learn Search Engine Optimization from Scratch?

To Learn SEO from scratch, you need to learn following steps and implement them step by step. These steps are:

1. Keyword research
2. Website architecture designing
3. Content Writing
4. Image Optimization
5. User Experience
6. Link Building

Let’s discuss them in detail:

Keyword Research

Keyword research is the basic and most important step of Search Engine Optimization. Keywords are the queries that people search on search engines.

According to me it is always good to make keyword clusters while doing the keyword research. Additionally, always focus on the length, intent, and trend of the keyword while shortlisting the keywords for your pages.

There are different tools that you can use to start your keyword research journey. I divide these tools in two categories.

1. Free Tools
2. Paid Tools

Free Keyword Research Tools: Tools such as Ubersuggest, and Google Keyword Planner are free to do the keyword research.

Paid Tools: Tools such as ahrefs, and SEMrush are the premium tools that whole of the industry is dependent on. You can try any of these tools to take care of your keyword research process step by step.

Website Architecture Designing

Designing a clean website architecture is important in SEO. You must design the website architecture to make sure you have the correct URL structure of the pages.

There are a lot of free tools available to design the website architecture. Few of the most popular tools are Octopus.do, and Miro.

Content Writing

Now that you have found the keywords for your commercial pages, and blogs. It is time to use them in the content. We must make sure that we use the keywords in the relevant places strategically.

Place such as H1 tag (main heading) should be having your primary keyword of the page. Other headings such as h2, h3, h4, h5, and h6 should have all the secondary keywords. Also, try using these keywords naturally in the body of the content wherever possible.

One more place you can use these keywords is the alt text for the images.

Once you are done with writing the content, do not forget to check the plagiarism of the content to make sure your content does not match with the content of some other website. You may ask why.

It is because if your written content matches with someone else’s content on the internet, there is no point for Google to show your content in top.

Tip: Always run your content through CopyScape or any other plagiarism checker tool to ensure the uniqueness of the content

Image Optimization

Images are also one of the most important resources on the page. When you use images on a specific page, they take more resources to load on the browser. Which means, these images should be as light as possible.

Hence always make sure you use. webp format images on your website. Also make sure the size of the image is less than 100 kb.

User Experience

User experience is a must these days. According to me, no matter how good of a content you have, if you do not provide good user experience, everything is waste.

So, always try to provide to the point information, stay away from adding fluff content, and add table of content for better navigation to the important sections on the page.

Additionally, make sure the page is loading fast, and the page is mobile friendly. When you assure these things along with good content, google will push your content to the top.

Link Building

Once your content is ready, and is published on the website, make sure people see that. To do that, you can share that content on your social handles. The benefit of doing that is people are going to link to your content.

They are going to engage, and maybe they will share that content on their network. Which will bring more eyeballs to the content.

How We Can Help?

At Mohit’s SEO Training, we offer a hands-on, results-driven SEO course designed to make you job-ready. Rather than focusing purely on theory, our training emphasizes practical, real-world applications of SEO. In addition to our SEO training course online, we also provide expert Organic SEO Consulting.

Whether you’re seeking a proven SEO strategy to boost your business or need specialized SEO services, we’re here to help. Our offerings include Local SEO, SaaS SEO, Ecommerce SEO, and International SEO, tailored for businesses both in India and internationally. Let us partner with you to elevate your online presence and drive your business to success.

FAQs

Can I learn SEO on my own?

Yes, you can learn SEO on your own. You can watch millions of tutorials on YouTube to build a strong base. Later, purchase a domain, host your domain there and start practicing whatever you learn.

But one thing is for sure, it takes a lot of time to learn this way.

How do I start learning SEO?

Purchase a domain, buy a hosting plan, learn basic SEO from Digitty, backlinko or any other online SEO library, and practice whatever you learn on that domain.
Other ways to start learning are contacting a SEO trainer, enrolling into any online SEO course, or maybe enrolling in a digital marketing institute.

How long it takes to learn SEO from scratch?

Ideally, it takes 2-3 months for someone to learn search engine optimisation from scratch. But it takes years to master the skill.

But you can shrink this timeframe buy finding the right person to teach you the practical SEO such as Mohit’s SEO Training. We make sure you become job ready from Day 1.

Is SEO hard for beginners?

No, SEO is not hard to learn if you have someone to teach you the right way. Once you find that right person, SEO becomes a cakewalk for you. But when you decide to learn SEO on your own, you are more than likely to give up in the middle of your SEO journey.

Can I learn SEO without coding?

Yes. In-fact, SEO does not require any coding. There are only few places where coding is required, that can be taken care of by the tools available these days such as technicalseo.com, and ChatGPT.

Mohit Verma

I am an experienced professional with 9+ years of experience in Search Engine Optimization. I am on a mission to provide industry focused job oriented SEO so the students/mentees can get their dream SEO job and and start working from day 1.